Puma | Bloodlines

We announced the rerelease of the classic PUMA GV Specials by concepting, pitching, and executing PUMA Bloodlines. The traveling block party featured local food, music artists, and street artists as it moved people through the veins of each city and grew bigger as it neared downtown—the heart of Atlanta and Philadelphia.

Press: HIGHSNOBIETY / Kicks on Fire

Atlanta Activation

A teaser video was posted on performers’ social media channels, PUMA’s channel, and PR blasts from local publications.

Philadelphia Activation

©MMXXIV

Christopher & Jason

Updated 2024

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